News
Cycling Unlimited at the digital ESB Sport Forum Switzerland
A difficult and challenging first year lies behind Cycling Unlimited AG. Like many other organizers, we faced cancellations of events. Nevertheless, we did not back down and launched the first digital professional racing series with the format "The Digital Swiss 5"...
The Digital Swiss 5 wins the Digital Communication Award 2020
The world premiere of the first digital pro-cycling race series organised by Cycling Unlimited AG/Tour de Suisse wins the prestigious Digital Communication Award 2020 of Quadriga University of Applied Sciences. The situation around the coronavirus pandemic this...
Cycling Unlimited at the digital ESB Sport Forum Switzerland
A difficult and challenging first year lies behind Cycling Unlimited AG. Like many other organizers, we faced cancellations of events. Nevertheless, we did not back down and launched the first digital professional racing series with the format "The Digital Swiss 5"...
The Digital Swiss 5 wins the Digital Communication Award 2020
The world premiere of the first digital pro-cycling race series organised by Cycling Unlimited AG/Tour de Suisse wins the prestigious Digital Communication Award 2020 of Quadriga University of Applied Sciences. The situation around the coronavirus pandemic this...
Our Mission
We are developing the most important, overarching community platform for Swiss cycling. Our team organizes and markets the largest Swiss professional and hobby cycling events in the premium sector. Cycling Unlimited leads Swiss cycling into the new digital pioneering era of the 21st century.
We are convinced that the national cycling sport needs a target group-spanning network.
For the benefit of Switzerland as a cycling country with 500,000 cyclists
To bundle important and relevant cycling activities and events
networking of professional and amateur events
As an exciting & relevant communication channel for sponsors & partners
Our Events
The financing and organisation of cycling events in Switzerland is becoming increasingly difficult. We establish a network between the most important Swiss cycling events and ensure their sustainable existence.
OUR VISION: The most modern and largest e-sports event for professional and amateur cyclists
The Digital Swiss 5 is supposed to be the largest e-sports professional race in the world and should motivate amateurs to use ROUVY for virtual cycling training the winter and summer months.
E-Sports Race on Rouvy
OUR VISION: THE MOST INNOVATIVE AND MODERN NATIONAL TOUR IN THE UCI CALENDAR
The Tour de Suisse is one of the oldest tours in the world and enjoys international fame. We want to continue to exploit the potential of the Tour de Suisse and lead the tour into a new era.
Tour de suisse
Tour de suisse challenge
OUR VISION: THE MOST ATTRACTIVE EVENT FOR EVERYONE AS PART OF A UCI TOUR.
In addition to hosting the Tour de Suisse, spectators should be given the opportunity to become part of the event themselves. As part of the Tour de Suisse Challenge, amateur cyclists should not be prevented from following the footsteps of professionals.
OUR VISION: THE WORLD’S LARGEST ULTRACYCLING RACE
With more than 600 participants per year, TORTOUR is already the largest ultracycling event in the world. The TORTOUR offers cycling enthusiasts unparalleled emotions and unforgettable experiences.
Tortour Ultracycling
Swiss Cycling Alpenbrevet
OUR VISION: THE BIGGEST SWISS CYCLING EVENT
The Alpenbrevet already counts around 3,000 participants per year. The various routes lead over the most beautiful mountain passes and the most picturesque landscapes in Switzerland.
OUR VISION: THE WORLD’S MOST IMPORTANT MULTI-DAY GRAVEL RACE
We see great potential in the off-road sector. TORTOUR Gravel secures the connection between on- and off-road racing. The community of Gravel enthusiasts is enjoying a big increase.
Tortour Gravel
About us
Day after day, we are committed to making Swiss cycling in all its facets accessible to as many stakeholders as possible. We organize the biggest cycling events in Switzerland and actively shape the future of Swiss cycling. We stand behind Cycling Unlimited; 14 motivated employees and 4 ambitious founding parties – Swiss Cycling, Infront, Tortour & ProTouchGlobal.
Our values:
For cyclists by cyclists
For Switzerland from Switzerland
For the national & international community
For the sustainable promotion of Swiss cycling
Olivier Senn
Co-CEO
Joko Vogel
Co-CEO
Mario Klaus
Head Brand Management
Elisa Schorno
CFO
David Loosli
Head Sports
Kurt Betschart
Head Technics
Célina Rovescala
Head Brand TdS
Patrick Müller
Assistant Sports
Patrick Huber
Trainee Marketing & Communication
Christian Zemp
Sales
Andrej Bigler
Graphic Designer
Philipp Avenell
Digital Marketing
Gabriel Dietrich
Brand M. Alpenbrevet
Caroline Jost
Trainee Event Management
You
Our participants
Contact
Questions? Interested in a cooperation with us? We look forward to your message and will get back to you as soon as possible.